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Commentary43.9 MILLION DECEPTIVE CLAIMS, ONE JURY VERDICT

New Mexico Jury Finds Meta’s 43.9 Million Claims Deceptive

A Santa Fe jury ruled that 26 of Meta’s 29 public statements about the Cambridge Analytica scandal were willfully deceptive, tallying 43,899,720 violations.

Mark Zuckerberg speaking during a 2020 meeting with European Commission Vice-President Vera Jourova in Brussels. Archival photograph.
Xavier Lejeune / Wikimedia Commons, CC BY 4.0

The facts

On September 26, 2026, a Santa Fe jury concluded that Meta, formerly Facebook, misled the public about the Cambridge Analytica data‑privacy scandal and its policies on hate speech, violence and misinformation. Jurors found 26 of 29 public claims by Meta and its executives to be willfully deceptive, including nine statements about the company’s response to the scandal. The jury assigned 2.1 million violations to each of 11 statements that appeared in major news outlets and 1,386,648 violations to each of 15 statements made through Meta’s own channels, resulting in a total of 43,899,720 violations. State District Judge Francis Mathew will set the monetary penalty, while Meta spokesperson Alex Burgos said the company will continue to defend itself against what it called “efforts to distort our record.”

Our take

Reading that number - 43,899,720 - feels like watching a slot machine count its own payouts. Meta’s public‑relations machine isn’t just sloppy; it’s a full‑scale lie factory, churning out millions of deceptive statements that a jury could actually count. When a company needs separate violation formulas for press releases and its own newsroom, the problem isn’t a messaging hiccup - it’s a systemic culture of bullshit. The jury’s decision is especially damning because it watched Zuckerberg’s own deposition footage and still found the majority of his company’s claims willfully deceptive. Meta’s response, essentially a defensive shrug, underscores how the firm treats truth as optional. Meanwhile, other states settled the broader Cambridge Analytica fallout for a fraction of the cost, leaving New Mexico to do the math on its own. At the maximum $5,000 per violation, the potential liability tops $200 billion - an astronomical figure that would dwarf any prior settlement. That’s the price of a decade spent telling users their data is safe while quietly selling it to the highest bidder. In short, Meta’s promise of privacy was a lie, and the jury finally called it out. The company’s next move? Probably more legal spin, because admitting fault would mean admitting that the whole privacy narrative was a massive, deliberate fraud. And that, frankly, is a truth Meta can’t afford to face.

Sources

01TechPolicy.Press: Eight Years On, Cambridge Analytica Scandal Catches Up With Meta in Santa Fe02AP: Jury finds Facebook liable for deceiving users about privacy protections
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